Behavioral Economics & Psychology In Marketing Complete

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<p><br>[center]<br>Behavioral Economics &amp; Psychology In Marketing Complete | 7.93 GB[/center]<br>WHAT'S THIS MASTERCLASS ABOUT?<br>This Masterclass reveals exactly how to use insights from 4 decades of research in consumer psychology and behavioral economics to increase conversions.<br>You'll get a step-by-step framework on how to apply 24 most powerful psychological principles into your ads, landing pages, emails, sales funnels and everything in between.<br><br>WHAT YOU GET IN THE MASTERCLASS<br>Step-by-step framework on how to apply 24 most powerful principles from consumer psychology and behavioral economics to increase conversions:<br>7.5 hours of video lectures<br>The core format and basis for the whole Masterclass. Each video is crammed full of valuable, instantly applicable info from 4 world-class experts.<br>14 eBooks (350+ pages in total)<br>Custom-created for this Masterclass. It adds a wealth of valuable insights to the video lectures - including useful tips and fun facts that add depth and richness to your understanding of consumer psychology.<br>Ideation Prompts<br>Set of guiding questions related to each principle which will provide tremendous help in coming up with solutions you wouldn't otherwise think of - and which can significantly change the results you get.<br>Full ADAPT framework<br>Step-by-step framework, which has only been available through in-person consulting with Mindworx. It has been tested in dozens of real-world projects and presented in over 110 workshops and presentations.<br>Official Masterclass certificate<br>Another way to highlight your new skills (and signal your upgraded worth to your clients, customers, colleagues and bosses), issued upon completing the Masterclass<br><br>WHY "BEHAVIORAL ECONOMICS" IN MARKETING?<br>Simply put, behavioral economics is aBehavioral Economics &amp; Psychology in Marketing Complete coursen entirely practical field about how people make decisions and what drives their behavior. It gives you the tools to understand, predict and influence them.<br>As long as you do your business with humans, you will forever benefit from this knowledge.<br>Thanks to this Masterclass, you will learn:<br>That 90 - 95% of purchase decisions are subconscious. And how to shape those decisions.<br>What's going on in your customers' minds. And how you can easily influence what they buy, where they click or how they react.<br>How to use the tested &amp; proven findings to improve your results.<br>MASTERCLASS CONTENT IN DETAIL<br>The 7,5 hours of content are divided into 8 chapters.<br>Each chapter contains several video lectures accompanied by knowledge crammed eBooks.<br>How to get the most out of the Masterclass?<br>First watch the video lecture (10 - 20 minutes)<br>Then read the corresponding eBook (20 - 30 pages).<br>Here are the 8 chapters:<br>What is BE and why does it matter for marketers?<br>A - Analyse the decision-making context<br>D - Drivers of behavior<br>A - Choice architecture<br>P - Perception of price and product<br>T - Test and iterate<br>Marketing tools<br>Case studies<br><br>HOmepage:<br>

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