Orangear - Profit-proven SaaS platform for running your own Ad Network

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Cyber Monday Sale -70% from Orangear SAAS Platform!

Performance Marketing Platform ORANGEAR have a CYBER MONDAY SALE for all users of Krafty Internet Marketing Forum!

Purchase any Plan of the Platform with Promocode:


KRAFTYINTERNETMARKETINGFORUMCYBERMONTH


And get your Сyber Monday discount — 70% off the price
for the first two months of your subscription.
Take it for a spin to see how effective it is.

Request Demo

Coupon validity period:  26-30 November 2018

Discount valid for new users of platform only

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We are glad to inform You, that our Cyber Monday Sale is extended till 06.12 2018

If you are ready to find out more about our features and get a first-hand experience of the functionality, it's time to Schedule a demo! Our manager will gladly give you a tour of the platform.

Take it for a spin to see how effective it is!

Purchase any Plan of the Platform with promo code:

❗️❗️❗️ KRAFTYMARKETINGCYBERMONDAY ❗️❗️❗️

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Push your Ad network to the new limits!

Starting this week, we’re bringing you a chance to scale your ad network up to the new level.


Start your 30 days FREE TRIAL PERIOD to try the most powerful and effective Performance Marketing Platformever.


Scale your network to the new level of productivity, see how Orangear software can help you scale your business and increase profit.



Start  30-day free trial.


Performance Marketing Platform

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What happens in Vegas stays in Vegas. But not this time!

Meet us at Affiliate Summit 6-8 of January. Don't waste your time, SCHEDULE A MEETING, catch us on #ASW19.

Booth №i7

So don't hesitate to contact us!
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8 Key Books To Enhance Your Business In 2019

Is there a better time to unveil our picks for the best books of 2018 than these last days of the year?
Once again we’ve asked Orangear COO Alex Trivaylo to share his top 8 pieces of the passing year that inspire, display and explain the best business practices of today.

1. Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs by John Doerr.
It’s a number 1 book in the Strategy & Competition of Management & Leadership category on Amazon and there’s a good reason for that. While explaining the goal-setting system of Objectives and Key Results (OKRs), the author talks about its profound implementation in Google and the resulting growth of the corporation.
It’s a substantial piece on the importance of long-term planning and focus, and OKRs is a coherent system to go with.



2. Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition by Jay Abraham.
In my opinion, this is The Most Valuable Book when it comes to strategy and marketing. Brilliant reading and a lot to take away.
The author displays clear examples from his experience for both finding and creating new opportunities for wealth-building in any existing business, enterprise, or venture.
“Phenomenal… articulate… amazing. Jay Abraham has a powerful knowledge on how things work, and how you can create a competitive edge for yourself.” — Tony Robbins.
There’s a movie about Jay and his mindset:

https://www.youtube.com/watch?v=uRWJm33ML-g

3. The Goal: A Business Graphic Novel by Eliyahu M. Goldratt.
Although this is in no way a substitution for the original, I have to admit that the graphic edition may come quite handy for those starting to learn about the Theory of Constraints.
The book is a gem for anyone who wants to achieve more, whether in business, their job or hobby.
It’s no surprise that the business novel has been a bestseller since 1984 and is a mandatory read for all top managers in Amazon.



4. High Performance Habits: How Extraordinary People Become That Way by Brendon Burchard.
Art and science of practicing habits from Brendon Burchard. According to Oprah, he is “one of the most successful online trainers in history”.
Anyone can practice these habits and, when they do, extraordinary things happen in their lives, relationships, and careers.
Although I strongly recommend the book experience, here’s a quick summary of the habits by Brendon himself:
https://www.youtube.com/watch?v=JjwQZYHQ2Vw

5. Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink.

In my eyes, this is an exceptional leadership book. Detailing the mindset and principles that enable SEAL units to accomplish the most difficult combat missions, Extreme Ownership demonstrates how to apply them to any team or organization, in any leadership environment.



6. Badass: Making Users Awesome by Kathy Sierra.

If you haven’t read any other book on usability and getting customers for life — read this one! It will change the way you think about users, their context and how to get and keep them. I’ve grabbed many ideas from this book. The most important one being: the answer to all your questions on creating better solutions lies in the people, who use them.



7. Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller.

In his book, Donald Miller points out things that make for a great brand story.
The writer shouldn’t be the hero of the story, it’s the place of a user.
The brand or the company is the guide, like Obi-Wan Kenobi in Star Wars, that helps the hero succeed.
The danger is a vital part of a story. If there’s no possibility of failure, there will be no hero. Hence, you’ve got to dramatize the issues that your solution, product, or service can solve to help your user.



That said, all people involved in brand creating and developing — will see this as the source of inspiration and useful thoughts. Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

8. The Phoenix Project: A Novel about IT, DevOps, and Helping Your Business Win by Gene Kim.

Published in 2013, this book is as real as it gets. It’s about things that happen in IT departments of big companies. The Phoenix Project is a powerful piece for those seeking a sneak peek into the minds of big bosses, what issues bother them and how they deal with those.

In a fast-paced and entertaining style, three luminaries of the DevOps movement deliver a story that anyone who works in IT will recognize. Readers will not only learn how to improve their own IT organizations, but they’ll also never view the industry in the same way again.



Which books have changed the way you do business? Share your top picks in the comments.

Happy Holidays!

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AFFILIATE MARKETING EVENTS YOU MUST VISIT IN 2019


Affiliate marketing is changing all the time, transforming the affiliate industry on the go. Keeping up with the latest trends  and technologies is a constant challenge. For the time being, there is no better way for both networking and learning than attending affiliate marketing conferences and events.

We’ve compiled a list of the top performance marketing summits of 2019, along with the reasons to choose them over many others.

Affiliate Summit West 2019

This year’s global performance marketing event will take place on January 6-8 at Paris Las Vegas.

6000+ attendees from 80 countries;
a panel dedicated to trends, analysis, and challenges;
a variety of networking events.
Come here to meet publishers, traffic sources, advertisers, brands, networks, agencies, Ad Tech solution providers, and industry experts.

 

London Affiliate Conference

The 13th annual conference will capture our undivided attention for four days from 6th to 9th this February.
5200+ attendees;
free entry to the iGB Affiliate Awards;
famous sports stars, celebrity quiz show competitions, and all day dance battles;
Check out the 2018th LAC here:

https://www.youtube.com/watch?v=i1OtJ2ewzVw

Traffic & Conversion Summit 2019

From 25-27 February, San Diego (CA) will welcome affiliate masterminds from all over the globe.
6000+ attendees;
7 different tracks for digital retailers, digital advertisers, content marketers, conversational marketers, & growth hackers.

Check out the agenda to make sure you’ll get something out of this year’s events. That aside, you wouldn’t want to miss out on a myriad of networking opportunities, would you?



Affiliate Summit Europe 2019

This year the affiliate conference will take place at RAI in Amsterdam on 12-14 March.
this year the event will open with the Affiliate Summit Meet Market, followed by the two-day Exhibit Hall;
the advisory board includes experiences marketers from Bud, Adidas, Optimise, HSBC, and The Telegraph.
You can get a free copy of the previous event
here.  


Moscow Affiliate Conference

The largest Russian affiliate conference to attend organized by STM we all know and… love. This year it will happen on 9-10 April.
3000 attendees;
top experts panel discussion;
Time machine-ish video of 2018 event:

https://vimeo.com/268014147

Nordic Affiliate Conference 2019

If you’re in the affiliate business AND are eager to visit Stockholm, this is a marketing conference to attend on 27-28 April 2019.
the lounge-style event will enable delegates to network in a more intimate and fluid way.



DigiMarCon East 2019

One of the 12 annual DigiMarCon events will take place on 9-10 March at the Marriott Marquis, New York.
learn about the latest trends in brand amplification, digital engagement, customer loyalty, and social media;
get plenty of time and opportunity to meet your peers, mingle, and network.



Affiliate World Europe 2019

This gathering of influential affiliates and e-commerce marketers will take place on 8-9 July 2019 under the warm sun of Barcelona, Spain.
“It’s one of the best places to go to learn. If you want to learn cutting-edge tactics, this is the place to go” — Neil Patel.
Among the speakers are Greta Van Riel, Founder & Partner, SkinnyMe Tea, Fifth Watches, Hey Influencers; Neil Patel, Co-founder, Crazy Egg & Hello Bar, and Charles Ngo, Affiliate Expert & CEO, AFFcelerator.



iGB Live 2019

iGB Live! 2019 will be held on 16 – 19 July 2019 at the RAI in Amsterdam.
Although it’s only the second iGB Live conference, the 2018th event has proven to be one of the prominent marketing conferences to attend in the gaming industry.
If gaming vertical is your thing — stay tuned for our ultimate guide that is coming later in January.

https://www.youtube.com/watch?v=7CTqvlDm_p8

Affiliate Summit East 2019
The East version of this significant annual event will take place in New York on 11-12 August.
With 15 years of history, ASE provides sessions on the latest industry issues, staying of the most productive networking occurrence for affiliate marketers.

https://www.youtube.com/watch?v=JCtHCc2r8Jw

DMEXCO 2019

Taking place in Cologne, Germany on 11-12 December, Dmexco defines the future of digital marketing on a global scale. And it’s easy to see why.
40000 visitors, 1100 exhibitors, 500 speakers;
a full ecosystem of seminars, debates, and exposition.
Part of the event’s mission is to be “the meeting place for industry professionals at all levels, where ideas become actions”.

https://www.youtube.com/watch?v=aqy_NgaRy80

Affiliate World Asia 2019

Next December in Bangkok, Thailand, the largest affiliate conference of Asia will take place.
The specific dates will be available later this year.
Visit for latest performance marketing for the region, networking opportunities with affiliates and partners.

https://www.youtube.com/watch?v=WVG8fPnbjcU

So, what do you think about our list? Do you have an event in mind that has to be included? We’re planning on attending most of these events, so let’s meet up soon!

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THE ULTIMATE SOFTWARE GUIDE FOR AFFILIATE MARKETERS
Some time ago we talked about the process of creating and running an affiliate network. But before you integrate with partners and start converting traffic to $, there’s a whole process of setting up.
From planning and communicating to validating your offers and paying bills, the digital space is full of solutions and tools that can simplify your daily activities while boosting your team’s productivity. The numbers are growing, yet some names gain more trust than others ever can.
To prepare this post, we’ve gathered comments and reviews from various platforms, to share the most common advantages and disadvantages of these solutions.
Planning and task management tools
Every great goal requires determination and thorough planning. Project management tools help you to break your ultimate business goal into strategic plans, tactics, tasks, and subtasks. This is how, little by little unimaginable goals come to life.
Trello
https://www.youtube.com/watch?v=tVooja0Ta5I
Whether you’re looking for a tool to keep track of your own tasks or a solution to manage a team, Trello is good enough to consider. It may seem like a game of Solitaire, but it helps numerous organizations all over the globe to reach their strategic goals, ensuring the tactics are well-managed.
Pros:
Free for smaller teams. And once your team grows and you need to unlock new features — you can upgrade to Business Class.
Runs quick and without glitches across various platforms.
It’s easy to use thanks to a highly visual yet very intuitive interface.
# of integrations.
UI customization.
Core features include due dates, assignments, comments, file storage, checklists, etc.
Cons:
There is no simple way to link cards from different boards, even if you get a Business Class subscription.
When you’re adding an image — make sure it’s positioned the way you need it, as Trello doesn’t support even the basic image editing.
Redbooth
https://vimeo.com/153396362?width=920&height=540
Another project management tool to consider is Redbooth. Named after the iconic red telephone boxes, this solution is heavily prioritizing communication. One of the significant advantages of Redbooth is the ability to communicate within any given project freely.
Free subscription is available, though if you have more than ten people on your team or more than two projects to work on, you’d probably have to consider getting a paid plan ($12 per user, per month (Pro); $18.75 per user, per month (Business)).
Apart from the basic features, i.e., adding assignees and due dates, Redbooth allows importing tasks and transforming emails into tasks. The free plan offers up to 2GB of file storage, but as the solution has integration with Google Drive and Dropbox, it might not be a major drawback.
Pros:
UI/UX — all users claim it’s one of the most straightforward project management tools they’ve tried.
Checklist within a task is a beneficial feature when dealing with newbies or, as another example, complex tasks like SEO audit.
Task templates allow you to spend less time creating new assignments.
Cons:
Aside from apparent free plan shortcomings and restrictions, Redbooth’s calendar offers no color coding, drag and drop, or filtering, which makes it not much better than a paper calendar on your wall, does it?
Asana

Asana is one of the most popular solutions for managing projects. Just as Redbooth and Trello, this solution can become a helping hand for both individuals and teams. Asana too has free and paid versions, a free one allowing up to 15 members to collaborate on the project.
Pros:
The free plan allows for the unlimited number of tasks and projects.
Paid version ($11.99 per user, per month) features task dependencies and private projects.
Both include product roadmaps.
Third-party integrations with communication, reporting and time tracking tools.
Cons:
Some users note that it’s a bit heavy on the text while lacking when it comes to visuals.
Freedcamp
https://www.youtube.com/watch?v=7PJF9YO8iYI
If you’re on a tight budget yet want to experience all the best of project management features, Freedcamp is a tool to consider. It’s freemium allows way more than its competitors.
Pros:
Unlimited projects and users.
Project milestones and time tracking help to quickly assess the progress.
File sharing (and editing) + discussion boards grant smooth communication flow.
Project templates to save some time.
Kanban boards for visualization.
Cons:
Project reporting requires users to upgrade (cost to upgrade: $5.99 for the owner and $1.99 for each additional user, per month).
Communication
Although some of the PM tools offer decent communication options, e.g., private chats or discussion boards, most of the time that just doesn’t seem enough. However, there are tens, if not hundreds of specialized solutions which can solve that issue seamlessly.
Slack
https://www.youtube.com/watch?v=LyQ8wubqxio
Slack is a renown communication tool with all the necessary features for the effective collab between teams. Its popularity has reached the point where every other solution has to be compared to Slack, rather than be considered as a standalone tool.
Pros:
UI is both fun and efficient, engaging your team in work-related discussions.
Numerous integrations result in much more productive collaboration.
Video Calling.
Among other advantages praised by the users are file drag-and-drop and search within uploaded documents.
Cons:
Some users find the tool a bit complicated and difficult to get used to.
Also, the upgrade is a bit pricey (from $6.67 – $15.00 to upgrade), and the free version is pretty tight on storage.
Google Hangouts



According to its numerous users, Google Hangouts may become a satisfactory alternative to Slack, although it doesn’t have a free plan. However, if you happen to have a corporate G-Suite account, this solution will be automatically accessible.
Pros:
Google Meet integration grants access to video and voice calling.
Natural linking with all G data.
Multiple integrations with third-party apps through bots.
Thread-based conversations are more efficient for discussions.
Cons:
The interface is not as user-friendly as some alternatives.
In December 2018, Google announced its intention to further develop Hangouts for teams, so get ready to see some great features later in 2019.
Chanty


This AI-powered solution is way cheaper and has fewer restrictions when it comes to history storage.
Pros:
Users praise Chanty for its clean and straightforward interface and significant usability.
Another kudos-inspiring feature is Tasks.
It also claims to be a single notification center for all the apps we use for work.
Chanty allows multiple file sharing in one click.
Teambook — a feature that helps to organize all tasks, conversations, files, and links into folders.
Cons:
Lack of useful integrations.
No voice or video calling, so prepare to type a lot.
Flock
https://www.youtube.com/watch?v=hIymRucpNSk
Flock is a communication solution from India that claims to run faster than Slack. True or not, the tool has a wide range of users.
Pros:
Multiple integrations, including Google Drive.
Offers built-in to-do’s, polls, reminders, notes, and code snippets.
Audio and video calling is available, although it requires additional integration with Appear.in solution.
Paid plan provides screen sharing feature.
Cons:
UI may seem a bit complicated and requires some getting used to.
Freemium version allows up to 10K message history storage.

Tracking platform

Project management and communication tools are the necessity for almost any team or project in the world. But if you’re running an affiliate business, you will require specialized software. This takes us to tracking platforms that allow managing your partners and offers.




Some networks decide to go their own way by developing platforms that fit them perfectly. However, that requires a team of middle-senior developers, QA specialist, project manager, etc.. Both approaches are legit, but make sure you’ve considered your priorities before the final decision.
Additionally, Orangear is very customizable. In one of our blog posts, we’ve mentioned how one client helped us to come up with flexible postback feature for those partners who convert CPM to CPA. As we have our own team of senior developers, it’s easy to introduce new features that can increase the productivity of our partners.

Checking offer links

Whether you’re renting a performance marketing platform or set to building your own, offers and their tracking links are unavoidable. And with the amount of fraud and scam going on within affiliate marketing, as well as simple human mistakes, validating your offer links is a necessity.
In an industry where a broken link can mean broken trust, there are not so many tools that can help affiliates and networks to verify their offers.



Payment processing

This one won’t be that much of a competition. And though there are ePayments, Paxum, Skrill, Payza, etc., PayPal and Payoneer remain the most popular payment processing services that reign in affiliate business. Their business models are different, yet they serve the same need for transferring money. Additionally, if you’re making more substantial payments, a wire transfer can become much more suitable.

PayPal

This payment solution reached its level due to the trust of the global audience and convenient features that do not require much effort on the receiver’s side.
Pros:
Paypal is widely trusted and has a global presence.
You don’t need to have an account to make online payments thanks to a virtual terminal.
Account holder doesn’t need to enter card details on other websites.
Multiple integrations with third-party software.
Invoice feature.
Cons:
Resolving any kinds of issues may take more time and effort than anyone would prefer.
Account blocking without any warning.

Payoneer

https://www.youtube.com/watch?v=rtN4jz9JCcE

Another payment processing solution that is extremely popular between affiliates all over the globe is Payoneer. Even though this one has multiple limitations for those who are only starting using it, the years of stability ensure that it remains on the top.
Pros:
Free payments between Payoneer accounts.
Month-to-month billing and no early cancellation fee.
Cons:
Some limitations when it comes to money withdrawal.
No virtual terminal.
Annual fee ($29.95).
Credit card transaction fees are pretty high.


Affiliate marketing grows along with, if not faster than, the digital world. The more people enter the business, the more solutions for various inconveniences and issues will arise.
Orangear was started as a platform for our partners, something to help them fulfill their needs. Soon we’ve recognized the potential of creating compelling solutions for both advertisers and publishers to use all over the world.
Now, we are proud to offer Performance Marketing Platform and Offer Link Checker. More tools are coming soon to help our partners to scale their businesses, achieve their goals and increase profit.
Learn more about how our platform can help you to get more from your affiliate network here. Or get a 30 Days Free Trial to experience all the benefits of our solution.

[orangear]

We have some interesting updates for you.

Now you can verify the tracking link before adding the offer to your system.

Save your time and money by working with active and valid offers only.

[orangear]

Winter is coming to an end, and it's time to leave the old prices for Orangear API Checker behind!


Hurry up to get the best deal with our SPECIAL PRICES and automatically validate tracking links right inside your platform. Reach direct advertisers and save your money by working with active offers only.


This offer is valid until 28.02.2019, 23:59 (UTC) for new users only.


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Pixel Postback and Event Postback — what kind of tracking suites you?
Orangear Performance Marketing Platform offers both for you to choose from.

You can find a brief intro to the subject to help your decision.

Tracking Pixel is a method that allows you to trace specific target actions on a page (web-page visits, ad impressions, conversions, etc.).

Why choose Pixel Postback?

To implement Pixel Postback you won't need to hire a programmer or spend hours trying to figure out the technology. You would need to simply copy the code and paste it to your "Thank you" page.

What can go wrong with Pixel Postback?

If the user clears the cache while clicking the link on your landing page or during the conversion, their activity won't be recorded.
If your customer uses Apple's Safari, their behavior can't be traced unless they agree to that due to the Intelligent Tracking Protection 2.0.


Event Postback:

Why choose Event Postback?

Event Postback is implemented on the server side, which makes it safer and more resistant to fraud.
It also proves to be the most reliable tracking for mobile conversions.
Event Postback is much more flexible, allowing the advertiser to register a conversion even after the user has left the webpage.

Why Event Postback may not be suitable for you?

Safe and secure, Event Postback requires much more effort to make it functional:
- a direct connection between the network and the advertiser to ensure that the identifier is sent to the correct parameter;
- a person with HTTP knowledge to implement the technology (advertiser's side);
- a technical solution to save and transfer the value (advertiser's side);
- time — Event Postback implementation can take up to a couple of days.

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