Sean Ellis - Growth Master Training Course

[G_P2018]

[center][/center]
[center]Sean Ellis - Growth Master Training Course
mp4 | AVC: 1280x720 G_P| Audio:AAC LC 96 Kbps | Total files:55 | mp4, txt, pdf, png, docx | 785 MB
Genre: eLearning | Language: English[/center]


General:

Breakout growth requires an effective Growth Master leading the charge. This is a self-paced course taught by Sean Ellis, founder and CEO of GrowthHackers, that will teach you the fundamentals to become an effective Growth Master. He shares best practices for leading a team to execute a growth process that drives results. Sean has evolved these best practices through his roles leading growth efforts at Dropbox, LogMeIn and Eventbrite and by collaborating with effective growth leaders at other breakout success companies such as Facebook, Uber and Slack.

In this course, you will learn how to:

keep your team consistently engaged in growth
prepare in advance for each growth meeting
conduct an effective growth meeting to maximize the growth
follow up after each growth meeting to ensures plans are effectively executed
focus your team on the highest leverage growth opportunities
accelerate your team's testing velocity for maximum growth learning

Class Curriculum

Section 1: Course Goals & Agenda
Start Welcome to the Course + Course Goals and Agenda (4:32)
Section 2: Key Growth Fundamentals
Start Introduction to Section 2 - Key Growth Fundamentals (0:43)
Start Lecture: Growth is Cross-Functional (3:43)
Start Lecture: Finding Your North Star Metric (5:07)
Start Lecture: Testing Drives Growth (4:52)
Start Lecture: Twitter's Accelerated Testing (1:41)
Start Lecture: Focus Testing on Specific Objectives (6:57)
Section 3: The Growth Process
Start Introduction to Section 3 - The Growth Process (0:35)
Start Lecture: What's an Effective Growth Process (2:27)
Start Lecture: The Growth Testing Process (2:21)
Start Lecture: Analyze the Situation (1:48)
Start Lecture: Idea Generation for Objectives (4:24)
Start Lecture: Inputs That Drive Growth Ideas (3:49)
Start Lecture: Prioritize in Weekly Growth Meeting (4:07)
Start Lecture: Launch Tests (3:47)
Start Lecture: Analyze Tests and Report Progress (3:27)
Start Lecture: Easy Access to Testing History (1:55)
Start Lecture: Test Analysis Leads to New Ideas (1:29)
Start Lecture: Repeat to Achieve Objectives (1:33)
Section 4: The GrowthMaster Role
Start Introduction to Section 4 - The GrowthMaster Role (0:23)
Start Lecture: Qualities of a Good GrowthMaster (3:20)
Start Lecture: The GrowthMaster Role (3:36)
Start Lecture: GrowthMaster Daily Activities (3:20)
Section 5: The Growth Team
Start Introduction to Section 5 - The Growth Team (0:23)
Start Lecture: Cross Functional Growth Team (1:20)
Start Lecture: Who Should be on the Growth Team (2:12)
Start Lecture: Growth Team Models (2:24)
Section 6: The Growth Meeting
Start Introduction to Section 6 - The Growth Meeting (0:52)
Start Lecture: The Weekly Growth Meeting (1:32)
Start Lecture: Pre-Meeting Preparation (1:40)
Start Lecture: Characteristics of a Qualified Idea (2:23)
Start Lecture: Weekly Nominations From Team (1:36)
Start Lecture: Who Attends the Growth Meeting (2:00)
Start Lecture: Maintain Sense of Urgency (2:25)
Start Lecture: Weekly Growth Meeting Agenda (2:43)
Start Lecture: KPI Review (2:58)
Start Lecture: Objective Progress, Key Learnings (1:59)
Start Lecture: Review Planned Test Launches (2:39)
Start Lecture: Choosing Right Tests to Launch (4:14)
Start Lecture: Growth of Idea Backlog (1:53)
Start Lecture: Post Growth Meeting (1:05)
Section 7: Pulling it All Together & Conclusion
Start Introduction to Section 7 - Pulling it All Together & Conclusion (0:29)
Start Lecture: Pulling It All Together (2:27)
Start Lecture: The Good GrowthMaster... (2:05)
Start Conclusion (0:49)
Section 8: Resources & Certification Exam
Start Resources
Start Quiz: GrowthMaster Certification

Video:

Width: 1280 pixels
Height: 720 pixels
Format: AVC
Codec: AVC
Duration: 6min 57s
Bit rate: 1031 Kbps
Frame rate: 29.970 fps
Aspect ratio: 16:9
Bit depth: 8 bits
Color space: YUV
~Golden_Plaza~
Subtitles: N/A

Audio:

Audio track: 1
Language: N/A
Codec: AAC LC
Channels: 2
Bit rate: 96 Kbps N/A
Compression: Lossy
Sampling rate: 44 Khz

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