Economic Analysis of Sales (2021)

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Economic Analysis of Sales (2021) | 11.5 GB

Buy one get 5 million free.....? But does that make it right? (Workbook included).






What you'll learn
Black Friday - who gains?
Black Friday - who loses?
Types of pricing policy
The psychology behind Black Friday
Alternatives to Black Friday
Retailers strategies

Requirements
None
Description
THIS COURSE IS CURRENT AS AT 4th January 2021
The course includes a WORKBOOK.
Black Friday Economics looks at the Economics behind Black Friday - but also the Ethics.
We look at:
1. Black Friday history
2. Pricing policy
3. Black Friday 'traps'
4. The psychology behind deals
5. Violence
6. Retailers' strategies
7. Guilt
8. Behavioral Economics
8. Alternatives
Very current.
The course is bolstered with film clips, studies, recent newspaper articles and examples. We also look Cyber Monday. Black Friday is very soon - what you learn here, what you consider - and any discussions you take part in, may just influence your behaviour...
What will YOU be doing on Black Friday/Cyber Monday/ Green Monday?
Who this course is for:Students who see Black Friday promotions anywhereStudents studying Business, Economics or Philosophy and EthicsStudents who work in the retail sectorStudents who have lost their job and are now unemployed


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